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Christina Aguilera opened her intimate-care brand's TikTok Shop on Monday with an hourlong livestream on her account.
Tom Holland's beer and Robert Downey Jr.'s coffee both put their founders' Marvel films on the can this week.
The head of culture at poppi says KPIs stay out of the brief and its team is mostly recent grads who match its customer.
e.l.f. Cosmetics released a second album, Mirror Mix, and named one of its seven artists as brand ambassador.
Jul 22, 2026
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2 min read
The play, who's running it, and where it runs. Nine strategies, every example real and reported.
